PlantyHomes Merchant App – Revolutionizing Plant Sales for Local Nurseries
Planty Homes is a mobile application designed to connect plant enthusiasts with local nurseries. Users can browse and purchase a wide variety of plants, pots, and other gardening products directly from nearby nurseries. The app also provides detailed information about each nursery, including their offerings and customer reviews. The order flow is designed to be user-friendly, similar to popular food delivery apps like Zomato.
client
plantyhomes
Services
Product designer
Tool
Figma
Project timeline
8 weeks
Plantyhomes user app
Creating an intuitive platform that connects plant enthusiasts to local nurseries and simplifies their gardening journey 🌿
As a UI/UX Designer, I was responsible for designing the user interface and experience for the PlantyHome user app. I took charge of conceptualizing the app’s overall look and feel, creating a seamless user journey, and designing the logo and custom illustrations to align with the brand’s identity and mission.
Context
Overview
Users can browse plants, pots, and gardening tools from local nurseries on PlantiHomes’ extensive site. The app provides nursery profiles, reviews, and simple options for buying in addition to thorough product descriptions.
In order to support local nurseries and encourage sustainable living, PlantiHomes places a high value on user participation, transparency, and ease of use.
My Role
- Designing the user flow and interface.
- Conducting user research to align the app with the needs of plant enthusiasts.
- Collaborating with developers to ensure the design was functional and user-friendly.
- Prototyping and testing the app to refine its usability.
Project Brief
Objective
To create a mobile application that simplifies plant purchasing, highlights nearby nurseries, and enhances the experience for plant lovers.
Goal
1. Create an intuitive mobile application that simplifies the plant purchasing process.
2.Design an interface that highlights the uniqueness of local nurseries.
3. Develop user-friendly order flows to meet the needs of users with varying technical skills.
⚡️ Challenge:
1. Balancing Aesthetic with Usability.
2. Highlighting Local Nurseries.
3. Streamlining Order Flow.
Designs
Old design
PlantyHomes Old UI design featured a cluttered layout with inconsistent visual elements, making navigation and usability challenging. Nursery profiles lacked engaging visuals and unique branding, while search and filter options were visually outdated and unresponsive. In contrast,
Updated design
The Updated UI design featured a modern, user-friendly layout with an organized visual hierarchy and attractive imagery. Nursery profiles were enhanced with consistent, high-quality visuals and appropriate branding to reflect their unique identity. The search and filter interface was redesigned for clarity and ease of use, allowing users to quickly find what they need. These thoughtful updates create a visually appealing experience, improve navigation, and foster trust and satisfaction among users.
UI Design
Key Insights & Improvements
In the second week we entered the UI design phase. Our goal was to create an interface that was visually appealing, inspired by nature, and user-friendly.
Key UI Features
✅ A clean, intuitive layout with a nature-inspired color palette (green and earthy tones).
✅ Easy category-based navigation (Indoor Plants, Hanging Plants, Seeds, Ceramics, etc.).
✅ Wishlist & Gift options for future purchases and special occasions.
✅ A seamless search and filtering system for quick product discovery.
The final design reflects the PlantyHomes vision—a platform that makes plant shopping as effortless and enjoyable as possible.
Home
Personalized plant recommendations and trending nurseries in the user’s location.
Users can easily find and browse nearby nurseries based on their location, supporting local businesses.
Nursery Profiles
This nursery screen has been carefully designed to provide a user-friendly experience that makes it easy to browse and purchase nursery products. Every detail reflects the thoughtful approach to usability, navigation, and aesthetics created by [your name/character].
Design Approach
As the designer of this interface, the focus was on:
- User-Centered Design: Creating an intuitive flow for users to explore and shop effortlessly.
- Information Hierarchy: Presenting content in a clear and logical structure to minimize cognitive load.
- Visual Appeal: Ensuring a modern, clean look with balanced typography, spacing, and colors.
Order status
The Order Status screen is designed to provide customers with real-time updates about their order, while maintaining an attractive and user-friendly layout. This screen allows customers to track their order status, view delivery progress on a map, and access important details about their purchase. The primary goal is to ensure transparency and convenience by providing important information at a glance.
Key Features:
- Order Status Display: Highlights the current status of the order (e.g., “Preparing your order”) along with the estimated time of arrival.
- Interactive Map View: A visual representation of the delivery route and current location, enhancing the tracking experience.
- Nursery Details: Displays the name and location of the nursery that prepared the order.
- Order Details Section: Summarizes the items purchased for quick reference and includes the option to view a full order summary.
Result
✔ Improved navigation & search experience
✔ Personalized recommendations increased engagement
✔ Seamless ordering & delivery process
By focusing on user needs and implementing data-driven improvements, PlantyHomes successfully connects plant enthusiasts with local nurseries, making plant shopping more accessible than ever.
Takeaways
🤝 Collaboration is Key
Working closely with developers and local nurseries was essential in creating a cohesive and practical design.
🌿 User-Centric Design Wins
The success of PlantyHomes underscored the importance of listening to users. By integrating their feedback into the app’s design, we created an experience that resonated with our target audience.
📈 Details Matter
From smart filters to clear nursery profiles, the smallest details contributed to the app’s ease of use and overall appeal.